The Clothes Letters Wear

The Clothes Letters Wear

Jeremy Dooley

Language: English

Pages: 31

ISBN: 1630414859

Format: PDF / Kindle (mobi) / ePub


Bring typography to life for your young child.

Hi there! You may not know me. That’s OK. I’m pretty sure you’ve seen my work, though. I’m a typeface designer. I've had my work used in and for five major motion pictures, countless books, including a number of best sellers and more than a few video games. Basically, I design letters for a living. That’s right--fonts. Your computer is chock-full of them, and although you may not realize it, those fonts are all made day and night by hard-working elves locked away in a deep, dark, cavernous dungeon. Well, not so much that last part. But thousands upon thousands of these letters are all sketched, shaped, and polished off by designers like me. Some letters are made to be pretty; some are just functional; but they all surround us every day. There’s no escaping them. Let’s come back to that, though.

Making fonts is a big project. No question there. But I’ve learned that even creating all these forms doesn’t compare in excitement and level of impact to my next project.

When my son was born, we found that he loved to devour books--and not just with his mouth. This, of course, made me as a type designer very happy. The little guy loved books so much that it easily became one of our staple activities together. Big books. Little books. Board books. Soft books. Lot of colors across all the pages. Some books were great and entertaining to read; others, just nice to fill the time. So what’s the problem? Through all the books we’ve read together--and there have been quite a few--I’ve discovered that there aren’t enough cool books for kids, and sadly, none are dedicated to the type forms that make up all these other books we read. For someone just starting out on a learning expedition, this thick, typographic forest of letters masked in different forms might be quite bewildering. Remember, these crazy shapes are everywhere!

How could I convey to him that this form of A should read the same way as this one? In short, I realized he needed to be indoctrinated--I mean, introduced into the wonderfully wild world of fonts.

That’s where this new book, The Clothes Letters Wear, comes in. In it, I use the concept that fonts are the clothes that letters put on. It’s a basic enough concept for even young children to grasp and appreciate, and it allows them to start to playing with their own creative ideas based on such a simple foundation. I designed this book, too, not only as a simple teaching tool for you to use with your children, but also to delight and entertain you. Yep, that’s right; you the parent have a right to be entertained, too. And while a fantastic resource for any parent, I believe graphic designers in particular will find a great love for it. With it, they can easily show children how forms look different across typeface classifications as well as how each letter presents a world of possibilities.

It's a board book, measuring about 6 inches square, with beveled corners. It's plenty durable and able to take all kinds of abuse including, but not limited to, chewing, Roomba ingestion, and repeated readings at 5 A.M.

In the end, the book should give your kids (and yes, you) an appreciation for the craft and design of the actual letters themselves and provide you a book you can enjoy reading over and over together.

https://www.kickstarter.com/projects/insigne/the-clothes-letters-wear

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Did you know that letters get dressed up in clothes, from the top of their heads, right down to their toes? Some are bold, some are light. Some are slanted, some upright. The outfits are endless! There’s so much to see! Let’s view the whole crew, from A to Z! A We’ll start with A. He has new shoes. Wedge Serif B And jealous B has got the blues. Rounded Sans C C’s here looking rather doubtful, Didone D but D is delicious and delightful. Brush Script E Elegant E enjoys the past,

1800’s Woodtype F while F has chosen something fast. Futuristic Oblique Mr. F chooses something fast. G G Mr. G is always grand. Mr. G is always grand Extended Serif H H Mrs. H should NOT be fanned! while H probably Pointed Brush I Fancy I’s bedecked with ice, 3d Slab Serif J Lady J looks for the price. Wedge Serif K Dr. K is calm and kind. Rounded Slab Serif L L is lovely and refined. Copperplate Script M M stands straight, just like an arrow. Didone N N’s so very,

1800’s Woodtype F while F has chosen something fast. Futuristic Oblique Mr. F chooses something fast. G G Mr. G is always grand. Mr. G is always grand Extended Serif H H Mrs. H should NOT be fanned! while H probably Pointed Brush I Fancy I’s bedecked with ice, 3d Slab Serif J Lady J looks for the price. Wedge Serif K Dr. K is calm and kind. Rounded Slab Serif L L is lovely and refined. Copperplate Script M M stands straight, just like an arrow. Didone N N’s so very,

Betti Greco Copyright 2013 by Jeremy Dooley. All rights reserved, including the right of reproduction in whole or in part in any form.

Betti Greco Copyright 2013 by Jeremy Dooley. All rights reserved, including the right of reproduction in whole or in part in any form.

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